In the period since
the last war, world trade has increased markedly, and since the 1950s
Foreign Direct Investment (FDI) has increased at a higher rate than
world trade. More recently still, communication and information
technologies have been making significant impacts on international
commercial activities.
How do you
think the patterns of international business are likely to develop in
future, and what will be the consequences of these developing
patterns?
Analysis
includes consideration of theories of international trade, corporate
globalisation strategies, the impact of electronic commerce (Internet,
EDI) and the political factors, which have an impact on the ways in
which companies conduct international business.
To what extent do
you think that it is possible to attribute national competitive
advantage to features of national cultures?How might
this sort of analysis be useful in taking international strategic
management decisions?